Home  /  News & Events  /  Press Releases /  Pandemic Release

Send Word Now Launches Industry's First
Pandemic Management and Notification Service

Service Provides Crisis Communications for Business Continuity
during a Pandemic Outbreak
Mini-White Paper on Pandemic Preparedness Available

New York, NY, - July 24, 2006 - Send Word Now™ (www.sendwordnow.com) today launched its Pandemic Management and Notification Service, a fully integrated incident management and notification service specifically designed to handle crisis communication and coordination during a pandemic outbreak.

Based on Send Word Now's Smart Notification Service™, the new Pandemic Management and Notification Service provides a web-based command center that enables businesses and government organizations to easily, quickly and securely communicate two-way via voice or text with tens, hundreds or thousands of people anywhere, anytime. The command center centralizes the communication flow between multiple locations, keeping key first responders in touch before, during and after an incident, offering the ability to assign, manage and easily track tasks, including automatic alerts while storing pandemic-related reference materials in advance or on-the-fly. Reference materials in the service include government mandated guidelines for enhanced universal precautions, syndromic surveillance, quarantine procedures, decontamination procedures, relevant Web links that can quickly and easily be disseminated as well as emergency response tabletop exercises specific for crisis communications during a pandemic.

"Now that the World Health Organization has confirmed human-to-human transmission of the Avian Flu, the likelihood of a pandemic outbreak is increased," said Dean Ross, Emergency Manager at Indian Health Service, an agency within the Department of Health and Human Services. "We learned from the SARS outbreak, where some countries suffered healthcare worker fatality rates as high as 50%, that rapid dissemination of information such as enhanced universal precautions and syndromic surveillance procedures may have saved lives. As a result, we have extended our use of Send Word Now's services to include the Pandemic Management and Notification Service."

In addition to the pandemic-related content and exercises, the Pandemic Management and Notification Service features include:

• Two-Way Communications – Emergency Notification allows for real-time response while also providing business continuity managers as well as emergency and first responders the ability to immediately initiate a conference bridge.
• Automated and Relevant Message Delivery – Emergency Notification enables predefined external parameters based on location and other criteria, to drive real-time relevant alerts.
• Redundant Network – Emergency Notification provides highly reliable advanced network redundancy at two sites to ensure 24/7 uptime.
• Secure Connection – Emergency Notification uses 128-bit Secure Sockets Layer (SSL) encryption to assure that critical communications are delivered safely and securely.
• Auditing and Reporting – Emergency Notification provides detailed reporting on the notification, and response.
• Remote Management – System can be run remotely to avoid contact and contamination

The Pandemic Management and Notification Service will be generally available in August 2006. Pricing begins at $10,000.

To download a free mini-white paper on pandemic preparedness, please visit: http://www.sendwordnow.com/public/PDF/Perspectives_Vol1_011806.pdf.

About Send Word Now

Send Word Now is the leading provider of user friendly, secure, on-demand notification and incident management services. Fortune 1000 and government organizations depend on Send Word Now's services to coordinate resources and safeguard people during critical, time sensitive and unexpected events. The easy-to-use, web-based solution ensures smart, effective organization-wide coordination in real time, improving day-to-day business operations and ensuring continuity during crises. Anywhere, anytime, regardless of location or device connection. The company is headquartered in New York City. More information about Send Word Now can be found at http://www.sendwordnow.com.

Read more about pandemic workforce services from Send Word Now.

Press Contact:

Laura Sankowich

SWN Communications, Inc.

212-379-4928

lsankowich@sendwordnow.com